Sociological Contribution to the Debate about Corporate Social Responsibility

Abstract

The sociological perspective can be successfully used in analysis of Corporate Social Responsibility phenomenon. The author presents multiple research of CSR, applying theoretical categories developed in sociology and in related disciplines. She divides the research into two fields: the one focused on the diversity of CSR and the other on CSR dynamics. Quantitative and qualitative methodology is used in both approaches, however the former is more often found in analysis of CSR diversity, while the latter second in investigations devoted to CSR dynamics. Diversified methodology allows for more holistic understanding of CSR phenomenon on different levels of analysis spanning form mega, through macro and mezzo to micro level.